We focus on early-stage B2B SaaS, where a single AI answer can carry an entire shortlist. These are the sectors we know best.
Engineers ask AI for the stack before they ask a colleague. Docs quality and comparison clarity decide whether you're recommended.
High-trust buying where models lean hard on compliance signals, pricing transparency and named integrations.
Crowded categories with near-identical messaging. Differentiated, factual positioning is what gets pulled into answers.
Buyers prompt for controls, certifications and frameworks. Structured proof beats brand-voice copy every time.
The most AI-researched category we see. Alternatives and 'best tool for X' prompts dominate the funnel.
Regulated language, cautious models. Precision and citable sources determine whether you're mentioned at all.
Small categories are the fastest wins — thin coverage means one strong content programme can own the answer.
You're competing to be described accurately in a space the models are still learning. Get your entity right early.
Free audit, 48-hour turnaround. No commitment.